Sponsoring Pioneer Public Television programming is a unique, affordable way to market your business or organization. According to a 2010 Roper Public Affairs & Media poll, PBS ranks number one in public trust and 80 percent of respondents say that money given to PBS stations from government, corporations and individuals is money well spent.
Sponsorship for Pioneer Public Television is a unique and effective way to market your business, corporation, foundation, association or agency. Unlike commercials, our viewers notice who is helping to support the programs they watch and enjoy. Some of our sponsors even hear an occasional thank you from our viewers! How often do you think that happens in commercial television?
Our viewers are more likely to recognize and actually name the sponsors of popular PBS programming. That matters because you want them to remember your business when they are looking for a service or product you offer.
Our underwriters receive:
A 10-second thank you credit on the air
Acknowledgement on our website with a link to yours
Acknowledgement in our program guide
Did You Know?
PBS’ primetime audience is significantly larger than many of the commercial channels frequently cited as competitors, including HBO (0.8), History Channel (0.8), Discovery Channel (0.7), CNN (0.7), The Learning Channel (0.6) and Bravo (0.5).
For more information, contact Pioneer Public Television's underwriting department at 1-800-726-3178.